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Result
Click-through on this video over its first 14 days, old thumbnail against new.
The brief
Two Bags East numbered their vlogs and used blurry walking selfies as thumbnails. Every episode looked the same.
This one had a real story: they missed the last train and had to walk.
What changed
Picked the second the train pulls away, both of them mid-run.
Three words, stacked, in the empty sky.
Kept the pink dusk because it's what the day actually looked like.
Title options sent with it
We missed the last train
We missed it (and had to walk up)
The train left without us
“
First video of ours that strangers sent to friends. The views on this one paid for the whole trip.
MJ
Mei & Jun
Two Bags East, travel
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